The Five Wishes Seminar

The Five Wishes Seminar Traditional seminars don’t pull attendance like they once did. There’s a multitude of reasons for this: skepticism, worn-out subjects, greater consumer awareness, too little time, the perception that seminars are a camouflage for selling – similar to time-share presentations. However, being able to influence a number of people at once is still a wise use of your time, if you can figure out how to accomplish the objective. One type of seminar that continues to attract people is the third-party seminar “The Five Wishes”, which is an event sponsored by service or nonprofit organizations such as hospitals, civic groups and retirement homes. If the subject matter addresses pertinent social issues that everyone is talking about – such as identity theft or living wills – you’re practically guaranteed an audience.

The “Your Life, Your Wishes” seminar fits this description. It’s built around “The Five Wishes” health power-of-attorney document put out by the Aging with Dignity Foundation of Tampa, Florida. Most hospitals give this document to new, incoming patients. Numerous hospital marketing departments run this seminar two or three times a year, with free public service ads placed prominently in newspapers and on radio. The hospitals also send invitations to their own prospect mailing lists – often residents who live in close proximity to the facility. They see these events as a way to get local people to visit their hospital – assuring future business. Assure a hospital of future business? Yes! They want to make sure they are regarded as the hospital of choice. Providing an event that is educational and free and has no obligation.
 
The “Your Life, Your Wishes” seminar, available through Identity Branding, includes:
• A professional PowerPoint presentation customized with your name on the presentation.
• A detailed presentation guide that will make you look like a true expert.
 • A dozen “Five Wishes” documents for participants. (Additional copies can be purchased for one dollar each.)
• A professionally designed tri-fold brochure and evaluation form.
 • An automated LCD video trivia quiz that runs on them screen while attendees are filling the room (to help break the ice).
 
This is a great seminar to introduce to hospital marketing departments, retirement homes, senior centers, churches, etc.

For more information or to order, call Identity Branding at (800) 851.8169.

The Identity Branding Strategy Kit