“This book is your practical guide to turning yourself into a referral-generating machine”
Bill Cates (Author of Get More Referrals Now)
“Yesterday’s selling techniques simply don’t work. Becoming a ‘ little bit famous’ is the prospect’s new requirement. If you want big increases in sales, you must read this book.”
“Let’s face it. Most service professionals fail. Why? Because they don’t know how to market themselves. Read this book and you’ll know a lot more about attracting clients.”
Author of integrity selling
“Proven ideas that will produce BIG RESULTS!”
Jerry Stillwell
Senior VP and CMO, Lafayette Life Insurance Company
“This is your playbook for success. It may be the most important book you ever read in your business career. To win in this new environment, you need a very serious marketing strategy that allows you to dominate the market, to be a unique player. The strategy is called Identity Branding. Believe me, it’s the stuff that dynasties are built upon.”
President and CEO, H. Center for Competitive Excellence
Former vice President, NFL Players Association
“Today’s efforts on formulating tomorrow’s strategy will determine your ability to win tomorrows business. Attaining customer intrigue is no longer optional, not if you want a dominant position in today’s market.”
Jack and Garry Kinder
Kinder Brothers International
“Working Harder. Simply going after market share. Rightsizing. Determining to deliver what the competition is delivering... BUT BETTER. None of these are winning strategies for tomorrow’s top business performers. Your customer is no longer willing to give you a second chance… not even a second glance. It’s time to listen to what customers say they want and then deliver it. Read this book!”
Charles A. Smith
CEO and Executive Vice President Gama International, Washington, DC
Identity Branding Revisited- Creating Prospect Attraction
“I’ve just finished reading the book and my head is a-swirl with ideas. Old ones bumping into new ones, possibilities existing that I couldn’t see before, and fog.”
Lisa Mostrom
“I have purchased your new book and couldn’t stop reading it. I believe every financial professional should have a copy of this book as part of formulating their marketing plan.”
Gabriel Mizrahi, CFP, CPA, PFS
Pricewaterhouse Coopers