Krumroy has been featured as a regular marketing columnist for the GAMA International Journal, author of four books, Identity Branding – Distinct or Extinct (In its fourth printing), Brilliant Strategies and Fatal Blunders, Please…Make ME a Little Bit Famous and It’s NOT About Luck – Solving Your Advisor’s Activity Problem. He is also a frequent contributor to six magazines, has served on the GAMA teaching faculty for “Best Practices,” and is a highly sought after speaker and marketing consultant both nationally and internationally.Listed below are books and articles published by Robert Krumroy.